Course Description

Stop Setting S.M.A.R.T. Goals!

Imagine enjoying your law practice and your life!

Lawyers are under constant pressure to perform. Even worse, most of the time, what the lawyer actually wants in business or life is lost along the way.

Lawyers come out of law school, take the best (or highest-paying) job, get assigned a type of work either by practice group or whatever the firm or company happens to do and then sits with their head down helping other people achieve their dreams while they slowly (or not-so-slowly) die inside.

That needs to stop. And there's no reason you can't build a great law practice! 

You work too hard to not be enjoying your practice and personal life while building towards something more meaningful.

S.M.A.R.T. goals won't help you get there either. 

They're okay, but they only get you half of the way to building the business (or life) you want.

The biggest problem with S.M.A.R.T. goals is they don't take into account the fact that all of these goals need to be done by humans. In other words, they are all math, no science. 

In this course, we spend two hours walking how to find the direction and focus to lead you somewhere worth going while enjoying the ride.

Sounds great, right?

That's what we'll do:

  • In Module 1, we'll address all the preliminary issues to helping you establish the best focus and direction for your practice because we don't want you building someone else's dream anymore.
  • In Module 2, we'll help you find your business development voice, prepare you for using this process, and share why this process works.
  • In Module 3, we'll walk you through eight simple steps to finding your focus and discovering the direction that's right for you.
  • Finally, in the BONUS Module, we'll help you identify sometimes-hidden resources, create an action plan, get in the right mindset to take the next steps, find your support, and even give you a way to connect with us more to get personalized attention (and a kick in the butt if you need it!)
  • We'll even give you the slides to the course to download and keep close by if you need a reminder or prefer to take notes on the slides for each section!

There's no reason you can't make the next year your best year yet! 

But you won't unless you start taking the right actions in the right direction--for you!

You're no one-size-fits-all lawyer, so don't accept any one-size-fits-all business development plan!

Course curriculum

  • 1

    Module 1: Setting up for Your Business Development Goals

  • 2

    Module 2: Identifying Your Unique Place in the Market

    • Finding Your Business Development Voice

    • How To Use This Process (And Why It Works)

  • 3

    Module 3: Setting Your SMARTEST Goals (What, Why, How, and Warnings!)

    • Specific Goals

    • Measurable Goals

    • Actionable Goals

    • Realistic Goals

    • Time-Bound Goals

    • Exciting Goals

    • Seasonally-Appropriate Goals

    • Transformational Goals

  • 4

    BONUS MODULE: What to DO With Your New Focus and Direction Plus Course Materials

    • Identifying Your Sometimes-Hidden Resources

    • Building an Action Plan

    • The Success Mindset and Next Steps

    • Getting Support

    • BONUS Offer if You Need More Help

    • Course Slides

  • $2,997.00 / month

    $2,997.00 / monthAMI Academy All Access Pass (Access All Current and Future Courses While Your Membership is Active) (Team License - Up to 25 Members)

    Subscribe Now
  • $497.00 / month

    $497.00 / monthAMI Academy All Access Pass (Access All Current and Future Courses While Your Membership is Active) (Individual License)

    Subscribe Now

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